top of page

Whitney Simmons Product Launch

Gymshark, 2022

The campaign positioned Whitney Simmon’s new range in a space of holistic health and communicated a sense of evolution.

The ID pack and system for this campaign focused on layout and a supporting exploratory type, as well as iconography that connected to Whitney’s three pillars.  

This design was used across assets that were published globally, including on platforms such as CRM, Instagram, Paid Search and an IRL event in LA.

key vis 4.jpg
bottom of page