top of page

    Regent St Retail Store

    CLIENT
    Gymshark

    INFO
    I led the design for the store’s branding opportunities, a project spanning over 6 months, and included over 50 moments, from door mats to fitting room mirrors.

    RESPONSIBILITIES​

    • Working with a copywriter to develop concepts

    • Defining a typographic & graphic style to be used throughout

    • Creating each asset for print, communicating with the property and retail teams

    • Working with Joe & The Juice to develop a co-branded logo and identity

    • Creating designs for the announcement of the store - these were projects on London landmarks and shared on socials to create hype

    DSC08338 copy.jpg
    bottom of page