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    Alewives

    CLIENT
    University final project

    SKILLS
    Speculative Design
    Visual Identity
    Marketing Material
    Copywriting

    INFO

    Did you know that in the middle ages, beer brewing was done by women called alewives? This speculative project asks the question: What if beer was re-introduced in the 21st century, after disappearing with the condemnation of alewives in the 1500s?

     

    The visual identity is inspired by historical illustration and lettering to celebrate the alewives and educate an audience, whilst creating a product that comments on the existing male-focused beer industry.

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